Tuesday, 27 January 2009



  • The overall layout of this contents page is aimed at looking cool and appealing to the younger generation, rather being user friendly and simple, the magazine logo features in the top of the page in its usual red and white bold colour, with the contrast between a white font on a black background. The Font in the title is all in capitals which once again makes the magazine seem loud and appealing.
  • The page is divided into sub headings around a large graphic, which once again makes it attractive to the reader rather than practical, the large graphic reads ALBUMS OF 2009 which draws in the reader as this is a January issue just after new year and potential readers will be drawn in by the essential info they will need for music in 2009.
  • There is however a very practical band index down the left hand side of the page which is obviously not one of the main objects on the page as the font is small and simple with a simple heading in black, this is useful to the more mature reader as it is easy to find a specific band compared to youths just flicking through aimlessly.
  • A clever way of engaging the reader is used here by claiming that everything the reader needs to hear is contained on page 17, the lead reads EVERYTHING YOU NEED TO HEAR THIS YEAR.

  • The editor also uses a rhyming couplet to make the sentence stand out and be remembered by the reader, probably resulting in the magazine being bought. Also using “exclusive” making the magazine seem unique which is a good selling point.
    Once again the most famous bands are used to advertise the magazine on the contents page, using Klaxons and The View for example entices the reader to buy the magazine and read more.

  • Also featured in the contents page is a rather large advertisement by NME trying to get readers to subscribe and boost their profits. Placing the advert here and making it stand out was a good decision as the contents page is where most readers will go as a point of reference and so it has the best chance of being noticed rather than being on a bands double page spread that some readers may avoid if they don’t like their music.

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